On June 19th, 2013 Cryptozoic will be releasing our
highly anticipated game, The Hobbit: An
Unexpected Journey Board Game. Just like a new movie release, we think this
game deserves a bit of a party and want to offer a special opportunity to
participating retailers. Our Game Premiere program has been designed
specifically to help retailers capture that excitement around the release of a
new game. Keep reading for more information about our Game Premiere program and
the specifics for release of The Hobbit:
An Unexpected Journey Board Game!
What is a Game
Premiere Night?
Roll out the red carpet and give your customers
the Game Premiere experience! By pre-ordering a Game Premiere Night kit, your
store will be able to host a demo night and sell copies of the game during the weekend
before the street date. Customers love getting their hands on highly
anticipated games early. Organizing a
demo can help them quickly learn and enjoy their purchase.
Game Premiere Night Kits include:
- 1 Game Premiere Night Poster to help you
advertise the event.
- 1 Case of the upcoming game (6 games per case
for The Hobbit: An Unexpected Journey Board Game, may vary for future games)
- 1 Reduced Cost Demo copy of the full game
- Event Instruction sheet / Sell sheet with
information to help you effectively sell the game to your customers.
These event materials will arrive the Friday before the
official release. Your store can choose any time after you receive the kit.
Games may be sold to customers during your event and any time after. This gives
you almost a week of sales before the full official release on June 19
th.
Use the included poster to display the time
and date of your event.
The Hobbit: An Unexpected Journey Board Game
– Order the Game Premiere Night Kit Today!
From
master game designer Reiner Knizia comes The Hobbit: An Unexpected
Journey Board Game, an exciting game of adventure in which you join
Bilbo Baggins™ and his 13 Dwarven companions on their journey through the
Lonelands and Misty Mountains, encountering Goblins, Trolls, and other dangers
that seek to put an end to their adventures. Traverse your way through two
boards, each more difficult than the last, with the goal of coming out alive
and prepared for the dangers that lie ahead. Your accumulated points at the end
of the game will be your personal mark for finding out how successful you
really are as an adventurer!
Offer a Middle-earth event to your customers any
time between June 14th and June 19th by ordering a Game
Premiere Night Kit from your Alliance rep today!
